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Bittersweet on Easter Treats

March 30, 2015

As you plan ahead for your Easter weekend, you might be thinking about Easter egg hunts, or other chocolate goodies that the Easter Bunny will deliver. This year, go beyond planning strategic hiding spots, and consider thinking about the origin of the chocolate you purchase for your friends and loved ones.

Last week, CTV News ran an article called, “The dark side of Easter chocolate,” in which they detailed worrisome ethical concerns in the chocolate supply chain, including child labour and slavery, and a lack of sustainable income for many cocoa farmers in regions such as West Africa.

For those of us who want to feel good about our impact on others and the environment, this isn’t great news. However, you may not have to give up your annual hunt. One place to start is to look for the Fairtrade label when purchasing chocolate. Many companies, like Camino, Endangered Species, and others offer Fairtrade and sustainably-sourced chocolate Easter treats, and even large companies such as Cadbury, Nestle, and Hershey are taking steps toward stronger ethical and environmental performance.

To help you in your pursuit, CTV also cited two resources for finding ethical Easter chocolate: World Vision’s “The Good Chocolate Guide” and the “ChocoFinder” app that will help you find specialty chocolate stores selling ethical products in your area.

This year, look for chocolate that won’t compromise people or planet – we think that’s a decision you can feel really sweet about!

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