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Whole Foods Tops 2013 Seafood Retailer Scorecard

August 7, 2013

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According to the annual CATO Report recently published by Greenpeace, Whole Foods supermarkets has moved to the top of seafood retailers by focusing on the sustainability of their supply chain. The report outlines the current state of retail seafood and discusses the practices, both positive and negative, that are part of the supply chain that puts fish on grocery store shelves. Additionally, Greenpeace ranks the retailers on four criterion: policy, initiatives, transparency, and red list inventory (a list of 22 priority species).

Whole Foods captured the crown by reining in its seafood supply chain; reducing the number of red list fish, offering a selection of sustainable canned tuna, and introducing quantitative policies and initiatives that govern its purchasing decisions. Other notable grocers from this years report include Safeway, who came in second place with their goal of selling no unsustainable seafood by 2015, and Trader Joe’s, who improved from 15th in last year’s report to 3rd this year by significantly stepping up efforts in all four areas.

While there is still work to be done to implement sustainable seafood practices globally, all three of the CATO Report’s top retailers are actively reducing their environmental impact by developing and implementing a thorough sustainable purchasing policy. This is true in many other purchasing areas as well as seafood and can be applied to any business. Reeve Consulting has had experience helping our partners to build out and implement sustainable purchasing policies in dozens of those areas.

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